In 2018, Apple made a 5-year goal to invest $350 billion in the United States. After surpassing this goal, Apple raised its level of commitment on April 26 to $430 billion and 20,000 jobs across the US. Apple is taking many steps to accomplish this goal — including putting billions of dollars into “next-generation silicon development and 5G innovation across nine US states” and establishing a new campus in Raleigh, North Carolina.
Over $1 billion will be invested by Apple into this east coast campus. This campus will bring at least 3,000 jobs in “machine learning, artificial intelligence, software engineering, and other cutting-edge fields.” The average salary for these jobs is around $185,000.
Additionally, Apple is investing $100 million in schools and community initiatives in the Raleigh-Durham area. For North Carolina counties in the greatest need, Apple is investing $110 million into infrastructure.
These investments are expected to “generate over $1.5 billion in economic benefits annually for North Carolina.”
With Apple pumping money into communities, Raleigh will be a very desirable place to be which could lead to an increase in other companies and residents moving into the Triangle area.
For companies, there will be an incentive to move to where the money is.
For residents, there is a bright future here. Americans looking to build a life in a safe and thriving community might see cities and towns in North Carolina as a great option. For struggling families or individuals, the triangle will be a tempting place to live due to jobs offered by Apple and other companies moving into the area.
The announcement of this campus has brought excitement to North Carolinians, their governor — Roy Cooper — and Tim Cook, CEO of Apple.