Are you the type of person that loves shopping, but never wants to get dressed, or even deal with social interaction? Because, same. Thank God for online shopping! Though going inside of an actually retail store can be exciting at times, many people around the world would prefer to shop online than, you know, interacting with humans.
Most retail stores have their own websites that allow customers to easily order what they want and need just by clicking on a couple buttons. I believe online shopping benefits more customers than in-store shoppers; I say this because many retail stores send out coupons online, only for the people who enjoy staying home all day.
For example, the fragrance and bath store, Bath and Body Works, often sends out coupons, contests, and flash sales daily. As of last week, I received an email giving me the chance to enter into a contest to win a $100 gift card. The contest was simple—just a write a review on a recent purchase from the store, and the gift card could be yours.
Online shopping also benefits customers during holiday seasons. As Christmas is the busiest time of the year for shopping, we all know that hundreds of customers fill stores at once. Online shopping gives us the advantage of shopping for presents early and never having to deal with the hectic traffic and long lines.
Some online-only stores have some of the best products in the nation. The popular online store, Amazon, has everything a department store would have in their store. Amazon benefits their customers by giving them the option to join a membership called Amazon Prime; the membership charges the customer $10 per month, and it allows the member to receive free shipping and two-day delivery.
E-commerce benefits the customer by giving them a variety of choices that the store may not have available. From experience, during Christmas of 2016, I tried going to a location where the new Nike shoe came out in Kohl’s. When I arrived to the store and realized that they no longer had the item I was looking for, I immediately searched for the product on the store’s website. There, they had exactly what I was looking for, in my size and favorite color.
Overall, online shopping has a greater benefit than in-store shopping. The convenience of simply entering in your card number and picking the shipping time frame makes online shopping all the better.